Building Partnerships - Vibrant domestic game
ECB’s guiding vision is to develop cricket from playground to test arena. The recent success of the England teams has helped encourage more interest in cricket and we must support this by enhancing our playing structure. Therefore, one of our key objectives is to deliver a vibrant domestic game.
That will be seen through:
A First Class game which encourages player development and success. We will deliver a First Class game in which 30 players qualified for England average in excess of 45 runs and 20 players qualified for England take in excess of 40 wickets a season.
A better structure to fixtures. We will deliver a fixture programme which, whilst offering a consistent programme for spectators, creates ten per cent more opportunity for practice and recuperation for players.
Better use of funding. We will focus 80 per cent of interface match funding on Representative Age Group Teams and Premier League cricket, through the County Boards.
Attracting spectators, members, coaches and volunteers. By 2009, we will deliver a 15 per cent increase in spectators at County Matches. We will increase the number of County Cricket Club members by 15 per cent. And we will aim to have 17,500 registered coaches and 85,000 registered volunteer roles.
Encouraging the expansion of Women’s and Disabilities Cricket. We will set challenging
goals for the achievement of international success, whilst continuing to support programmes targeted at increasing participation amongst Women’s and Disabilities players.
We will deliver our vibrant domestic game targets through:
ECB is challenging County marketing departments to increase domestic audiences and County Club membership by 15 per cent over four years. We will simplify the fixture programme by defining two floodlit nights per week during the season plus additional nights in August and focussing one-day competitions on League formats until the semi-final stage.
We will be expanding qualified coaches, club membership, County Age Group teams and increasing the number of Women’s cricket players and the participation of cricketers with disabilities. ECB will be ensuring that the first three phases of the Long Term Athlete Development process are piloted by 2010 with a specific cricket evidence base established.
To succeed in delivering a vibrant domestic game, we will build partnerships with stakeholders including University Centres of Excellence, First Class Counties, County Boards, Minor Counties, clubs and the PCA.
ECB is the guardian of the game’s future as well as the present. We will strengthen the interface between school, club and First Class cricket by focussing 80 per cent of resources in this area on the development of young players. We shall encourage ‘Super School Academies’ and these will be supported by ECB Sports Scholarships.
We are challenging the Universities Centre of Cricketing Excellence system to produce eight players registered with First Class Counties per year. In turn, we will expand the successful trials of combined County Second XIs and will reward Minor Counties with an average age of under 26.
The County Championship will be defined as the primary competition for producing future England test match players. Counties who produce England cricketers will be rewarded with performance related fee payments.
In turn, ECB will be contracting with Counties to provide performance analysis of England Qualified Cricketers. We will be introducing England A and Academy Representative Teams against the touring sides to be played at non test Match grounds.