T.M.Lewin signed a three-year contract in October 2010 to become the official formal wear supplier to the England cricket team.
T.M.Lewin was established in 1898 in Jermyn Street, London, and currently has over 80 stores across the UK and a global e-commerce site delivering to 164 countries. It offers a range of menswear that includes men’s shirts, suits, ties, cufflinks, casual and outerwear.
As part of the sponsorship agreement T.M.Lewin provides each member of the England squad with the navy borough suit from its red label collection, classic windsor slim-fit shirts and a panama weave silk tie.
In return, T.M.Lewin receives a comprehensive range of commercial assets that include access to England cricketers for promotional and media purposes, exclusive behind the scenes video content of the England cricket team for use on T.M.Lewin’s community website, international tickets, in-stadia advertising, use of team photography and England cricket team lock-up logo.
Geoff Quinn, CEO of T.M.Lewin, said: “England Cricket is a fitting association for us as it underlines our core brand values of heritage, quality and English tradition.
“We are delighted to be able to cater for the formalwear needs of the players having worked closely with the ECB to offer a stylish look befitting our national team.
“The tradition of English formal dressing is celebrated throughout the world and we are proud to have equipped the team with what we hope is a winning formula."
Nick Moore, ECB head of sales, added: “We are delighted to announce that T.M.Lewin is to become an official supplier to the England cricket team.
“It’s testament to the team’s continued success and the profile of the players that we’re able to attract commercial interest from such established high-street brands as T.M.Lewin."