The England and Wales Cricket Board Limited Privacy Policy

At the England & Wales Cricket Board Limited (ECB), we are committed to maintaining your privacy in accordance with the Data Protection Act 1998. Our Privacy Policy explains our commitment to data protection and the use of your information in providing you with the services and information you require.

Information collected through any on-site registration process is collected by the ECB to enable the ECB, the ECB’s official commercial partners / sponsors and carefully chosen third parties and other organizations to contact you by various means, including but not limited to mail, telephone, SMS, MMS, fax or email to send you information and notify you about products and services which may be of interest to you in accordance with your preferences.

You are entitled by law, upon the payment of a fee (£10), to receive a copy of the information and personal data held by the ECB and to correct any inaccuracies in it. Any such requests must be made in writing to:

The Commercial Department, England & Wales Cricket Board, Lord’s Cricket Ground. London NW8 8QZ.

We will take reasonable care to keep your information secure and to prevent any unauthorised use of it. We may change this Privacy Policy from time to time and the change will take effect once the revised Privacy Policy is available on our homepage. Please refer to this policy each time you submit your personal information.

In processing your information for reasons stated in Collection & Use of Personal Information it is possible that your personal information may be stored or transferred outside the UK to countries where data protection law is less stringent than in the UK.

Collection & Use of Personal Information

This website is administered by the England & Wales Cricket Board who are committed to responsible processing and collection of personal information in accordance with the Data Protection Act 1998.

Use of registered user information by the ECB

Personal information collected is used for the following purposes:

• registration, membership and general administration
• providing site access for you
• sending information (e.g. newsletters) and marketing materials to you on goods and services either requested directly by you through the site or deemed appropriate in accordance with your consents
• statistical analysis, market research and site use evaluation.

Cookies and use of casual visitor information

This website uses cookies (messages stored by your web browser) to enable you to properly navigate the site. These cookies are only used for the proper operation of the site. We do not use these cookies to collect personal information.

Third party sites.

This privacy policy applies only to this website. The ECB does not control any third party sites linked to this site and we are not responsible for the privacy practices of these sites.

We encourage our users to be aware of this when they leave our site and to read the privacy statements applicable on those sites.

Cookies explained

What is a cookie?

Cookies are small text files that are sent by websites that you visit to recognise who you are when you return there. There files are stored on your computer’s hard drive, and are read by your web browser.

How are cookie used?

Cookies perform several functions, such as remembering who you are on a particular site (your welcome message), to keeping you logged in to your account screen on an ecommerce site (however, you should always log out if you are using a public computer). Advertising agencies also use cookies to find out if they have served you an advert from a particular brand on a site, or if you have seen a particular advert before. Website owners will use cookies to follow which pages that you’ve read so that they can see what parts of the site are popular or not. In short, cookies are a way of providing statistics on site visits as well as some limited functionality that makes your site visit easier. When used properly cookies are an asset to a site visitor and a site owner. They are not viruses, but some unscrupulous outfits will use them maliciously – we follow best practice for cookie use.

A list of all the cookies used on this website by us, and our technology partners can be found in our cookies list.

Flash cookies?

Adobe uses a particular type of cookie called a ‘Local Shared Object’, which is typically collected if you watch a video for example that uses the Adobe Flash media player, i.e. an embedded YouTube video on a page that is being played via Flash. Please note that these types of cookie will not be found on iPads, which do not support Flash.
Have a look at Adobe's website if you want to control Flash cookies on your computer. If you’ve got a Firefox browser you can also get an add-on to detect and delete Flash cookies.

Opting out of cookies?

There are a number of options available so that you do not have to store any cookies at all. You can either set your browser so that it will not accept and store any cookie, or if you have a little more time and knowledge you are able to allow only certain ‘trusted’ sites to store cookies on your computer. These sites may include us (of course!), or the site where you carry out your online banking, or possibly your favourite news service.

It’s worth bearing in mind that if you decide to delete all of your cookies, then you will likely have to re-enter all of your usernames and passwords on all of the sites that you visit, which you previously didn’t even have to think about. As we mentioned before, cookies can be a real asset to your web surfing experience.

The Information Commissioner’s Office (http://www.ico.gov.uk/) provides some advice about cookies and their use, but it also provides a link to ‘About cookies’ (www.aboutcookies.org) which is run by the law firm Pinsent Masons. This website provides even more information about cookies if you feel that this page and the ICO is not enough information for you, but it also details how you might delete any cookies that you find, and it also shows you how to allow those trusted sites to store their cookies on your computer.

What is a web beacon?

Web beacons are also sometimes referred to as ‘web bugs’ and are small single pixel transparent image files. They allow website owners to know when a visitor has reached their website, and are used in conjunction with cookies to allow further website tracking to be monitored. Again, these files are not viruses, but are useful in helping us to make your web surfing experience better.

Our main technology partners

We work with the following companies in maintaining and improving our website, and they must all satisfy the data protection requirements. If you have any more questions, please do contact us and we’ll be happy to help.

the OTHER media Limited

the OTHER media provide build and hosting services to ECB and help us to maintain the software that runs our website. They provide us with reporting statistics where required, and will serve cookies on our behalf to enable any site personalisation and log in functionality.