AI, real-time data and analytics can enhance the performance of England teams
The ECB’s ground-breaking partnership with Microsoft puts technology at the heart of delivering long-lasting benefits across all levels of cricket.
The relationship aims to accelerate the ECB’s strategic plan ‘Inspiring Generations’ to grow cricket, connect communities and improve lives, and aligns with Microsoft’s mission to empower every person and every organisation on the planet to achieve more.
Utilising Microsoft’s world-leading approach to technology the partnership will unlock a range of opportunities from driving innovation across the ECB’s elite teams to providing life-changing skills at grassroots level.
The partnership is set to redefine sport-technology relationships as it will focus on innovative and purpose-led initiatives to establish meaningful and sustainable changes across three key areas: Cricket Communities, High Performance and Cultural Transformation.
Digital skills training is set to be provided to grassroot cricket communities over the coming years, which will contribute to Microsoft’s ‘Get On’ campaign, designed to help 1.5 million people build careers in technology by 2024.