Just over two weeks since Essex Eagles defeated Worcestershire Rapids at Vitality Blast Finals Day, Birmingham’s Edgbaston Stadium has confirmed that the demand for general admission tickets for Finals Day, in 2020, has been greater than ever before in the 17-year history of the tournament.
Taking place on Saturday 5 September 2020, the initial allocation of tickets for Vitality Finals Day have sold out ahead of the planned general sale period thanks to increased demand from cricket supporters in the advanced priority windows.
Tickets were also assigned to cricket supporters from across the country through a public ballot, in order to fairly manage the growing popularity of what is unquestionably the biggest day in the county cricket calendar.
Neil Snowball, Chief Executive of Edgbaston Stadium, said: “We’ve worked really hard with the ECB and its tournament partners over the last few years to make Vitality Blast Finals Day an unrivalled experience that can appeal to all supporters of county cricket, young and old.
#FinalsDay: officially the best day of the year 😍 #Blast19 pic.twitter.com/1V9emiechL
— Vitality Blast (@VitalityBlast) September 21, 2019
“The trusted format of three games in a day and the increased programme of entertainment and activations make it a unique event in the global cricket calendar and one that the cricket fans clearly love and we are seeing a high proportion of ticket purchasers returning year after year.
“The launch of The Hundred along with another packed international schedule will make 2020 another very important summer of cricket in England and Wales and today’s news of a Finals Day sell out is great for the game and highlights how the Vitality Blast can continue to thrive alongside this exciting, new tournament.”
As in previous years for Vitality Blast Finals Day, Edgbaston holds an agreed allocation of tickets back for the members and supporters of the four semi-final teams, which increased in 2019, whilst a further allocation of general admission tickets will also be released next summer when the position of the pitch and sightscreen restrictions have been confirmed.
An ECB spokesperson said: “The record-breaking sell-out for next year’s Vitality Blast Finals Day is exciting news and further illustrates the opportunity for cricket to build on a memorable summer in which attendances at international domestic matches broke the three-million mark for the first time.
“The Blast saw average attendances increase by 15% this year and the ECB is committed to investing more than ever into the tournament next season to help continue its growth while dovetailing with our other men’s and women’s fixtures to entertain core cricket fans and attract new fans to our game.”